5 Ways to Fail at Email Marketing

How many ways are there to really
mess up at email marketing? Let me
count the ways! There are at least
an equal number of ways to do
things wrong as there are to do
things right.
There may even be more ways to do
things wrong than right. There is
usually only one right way but
something there are multiple wrong
ways.
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1.A marketing email must be
formatted so that it can be read
in any email delivery system. All
email delivery systems do not use
HTML. Some only use plain text.
Plain text is only ACSII
characters. Those are the
characters that you can see on
your keyboard. The only program
that comes on your computer that
uses only ACSII characters is Note
Pad.
Use that program to write your
email marketing messages. Not
doing that is one of the primary
ways to fail at email marketing.
2.Plain text email delivery
systems will deliver messages that
have lines longer than 65
characters but all of the
characters greater than 65 will be
scrambled. The email message will
be a lot of gibberish. This is yet
another way to fail at email
marketing.
3.Marketing email messages should
only promote one product or one
service at a time. Multiple
products and services advertised
at the same time will lead to
email marketing failure.
4.Links that are sent word-wrapped
will not appear as clickable links
in plain text email delivery
systems. The recipient will only
see the words.
They wont see the link and they
wont know what the link is. Not
sending full website addresses is
another way to guarantee email
marketing failure.
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5.Marketing emails that are filled
with misspelled words and poor
grammar will cause the recipients
to think that the sender is not
all that bright or, maybe just
uneducated. This is yet another
way to fail at email marketing.
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Thank you,
Bill Riske
http://bfe4138.PowerProspectingSystem.com

Bill Riske has been doing internet marketing for 10 plus years.
Promoting and marketing various products. Bill has discovered
that marketing today is changing and is much different today
than in years past. Bill would like to invite you to learn more
about the new marketing system and strategy by clicking this
link http://bfe4138.PowerProspectingSystem.com